Insights
Plaintiff-Firm SEO for AI Search: How AI Overviews and AI Mode Are Changing Legal Visibility
For years, plaintiff-firm SEO followed a familiar playbook: target high-intent keywords, rank on page one, drive the click, and convert the visitor into an intake call or consultation request. That playbook still matters, but it is no longer enough. AI...
Depo-Provera Claimant Campaigns: What Plaintiff Firms Should Watch Now
Depo-Provera claims are quickly becoming a campaign category that plaintiff firms should monitor closely. The litigation centers on allegations that long-term use of Depo-Provera, a contraceptive injection containing medroxyprogesterone acetate,...
How Law Firms Can Spot Underperforming Case Sources Before They Waste Budget
For mass tort and plaintiff firms, case acquisition is not just a marketing expense. It is a pipeline investment. Every paid lead source, referral partner, call campaign, co-counsel relationship, and digital intake channel should be evaluated by the same core...
Why Intake Bottlenecks Are a Revenue Problem, Not an Operations Problem
For many law firms, intake problems are treated like an internal workflow issue. Calls are missed, forms sit unanswered, follow-ups get delayed, and the explanation is usually operational: the team is busy, the process needs tightening, or the case management system...
JPML Creates Boston Scientific Spinal Cord Stimulator MDL, Rejects Broader Industry-Wide Centralization
The U.S. Judicial Panel on Multidistrict Litigation has created a new MDL for Boston Scientific spinal cord stimulator products liability cases, but the order is narrower than some plaintiffs requested. In MDL No. 3181, the Panel centralized Boston...
PFAS “Forever Chemicals” Exposure: New EPA Actions and How They May Impact Water Contamination Lawsuits
PFAS litigation continues to evolve quickly, and recent EPA actions are giving attorneys new regulatory benchmarks to evaluate water contamination claims. For law firms handling toxic exposure, environmental contamination, municipal water, or mass tort matters, the...